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Pen and Brush Publishers

Winners are Grinners
The Complete Guide to Winning Consumer Competitions
by Mach N. Dinh-Vu
Special $19.95 224pp

"Like the objectives that marketers set, this book is extremely SMART (Specific, Measurable, Achievable, Realistic and Timely).  An absolute must for anyone who wants to increase their chances of winning competitions.
 Simon Hakim, Managing Director,
 The Hunting Party

 I WON A CAR! "I won a car from Take 5 this month, it is worth over $30,000, I only started entering again recently after a few years of not bothering. I read in that book 'Winners are Grinners' to try multiple entries, so I did, I bought 6 copies each week for about 6 or 8 weeks and came up trumps with a car after winning 3 phone cards and a smelly soapy pack." A testimonial from lottos member Jill. Click here for the entire thread http://www.lottos.com.au/forum/viewthread.php?tid=688

Winners are Grinners
is the most comprehensive book on the market that gives the reader an insight into how consumer competitions operate and how to maximise their chances of winning them. Most people are unaware of the substantial prize money on offer. With the strategies and techniques discussed in this book, the reader can win their fair share of that prize money.

 The book discusses the Three Laws of Comping. Tips and Tricks on how to leverage the internet and take advantage of the competition portals. How to tackle magazine and store competitions. How to calculate the chances of winning and compare this against the Cost of Entry. There is a chapter on the techniques required to win '25 words or less' competitions. It discusses what the judges are looking for and shows how to stand out from the crowd.

Channel & PerthAs seen on Today Tonight - Perth, Thursday, February 24th 2005
 

SouthernFMAs heard on
Southern FM 88.3 Thursday June 5th, 2003

As heard on 3AK,  
May 23rd, 2003    

About the Author
The author, Mach N. Dinh-Vu, has more than 20 years experience in Sales and Marketing. An MBA graduate, this is his fourth book. He offers a perspective into the Sales Promotion and Consumer Marketing industry, and gives the ordinary reader an unprecedented opportunity to win competitions.

Table of Contents
Chapter 1  : Win Your Lifestyle
Chapter 2  : Why run Competitions?
Chapter 3  : In 25 Words or Less
Chapter 4  : Internet Competitions
Chapter 5  : Magazine Competitions
Chapter 6  : Store Competitions
Chapter 7  : Phone in Competitions
Chapter 8  : Other Winning Ways
Chapter 9  : You are a Winner
Chapter 10 : A Comper's Diary
Glossary
Index of Competitions

Click here to download the complete  Table of Contents.


Dear Mach,

I have finished reading your book and have now passed it on to my mum to read! I found the book so interesting I could hardly put it down!

It was interesting to learn more about the 25 word or less comps because they used to always stump me but now I see them as a challenge not an unjumpable hurdle. I have taken your advice and I have come up with some great 25 word or less answers that previously I would never imagined possible.

I was also amazed to read how various competitions are drawn (eg. sms, internet, Take 5 & That's Life, etc.). I had always wondered how it was done and I feel that now that I have a better understanding of it all, I have a better chance of winning.

Thankyou for writing such an informative book, I thoroughly enjoyed reading it and I will use it as a reference book for years to come. Please keep me informed of any other competition related books you publish, as I am looking forward to reading them!

Thanks again,
T&N


Dear Mach,

I purchased your book just before Christmas and have thoroughly enjoyed reading your hints and tips for comping. I now have a lot more confidence to enter 25 WOL's instead of being scared of them!

My question to you is do you think it is detrimental to put a PO Box address on the entry form or should it be a street address? Most Terms and Conditions of Entry do not state a preference. I enter Take 5 competitions weekly and was wondering about this.

Hoping you are able to advise me,
Kind regards, C.M.

Click here to find the author's response.


I recently came across your book and have now ordered it. I'm looking forward to reading it, but in the meantime, could you please add me to your mailing list.

I would also like to ask a question regarding a 25 word or less competition I want to enter. Is p.m (as in 11 p.m) considered to be one word or two? I've just had a look in the dictionary and p.m is listed as 'post meridiem' (two words). So should I in fact count 11 pm as three words? What are your thoughts? I look forward to hearing from you.

 Kind regards,
VT

Author's Response:
You raised a good point however abbreviations and contractions each count as one word. Thus p.m is an abbreviation and hence one word. Therefore 11pm is regarded as two words (at least I would think so). Consider the long form, eleven pm. If the judges use 'word count' in Microsoft Word (I talk more about this in the book), then it depends how you represent it in Word. If you enter it as 11pm (no space) then Word considers this as one word. If you put a space in there then it is two words.

If you feel your entry is a winner, then you should not lose it on a technicality. I would recommend that you err on the safe side and consider it as two words when totalling your submission.

WAGWinners are Grinners
The Complete Guide to Winning Consumer Competitions
by Mach N. Dinh-Vu
$19.95 224pp
Click here to download the order form

Old Blogs but they are still a gem.

The World Game aka The World Cup
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My 15 Minutes of Fame
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Swings and Roundabouts
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The Winning Zone
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There's Always Won Smartass
My Winning 25WOL - NOT!

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Play it again Ralph
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